…as much as we storytellers dabble in fiction, fantasy and folklore, finding the elusive silver bullet that drives our masterpieces to the top of the bestseller lists is unlikely to be appear under our pillow like some equivalent of the tooth fairy’s offerings… for almost a decade now (my, how time flies when ye’re enjoying yerself, eh, Mabel?), I’ve derived more pleasure than ever I could have imagined by becoming a writer… Lady Luck has bestowed her blessings liberally in the sales/downloads column, aggregating more than 100,ooo copies across all my Jack Calder crime thriller titles, and my wee guide to using the SOSYAL NETWORKS as a scribbler, SELF-PUBLISHING STEPS TO SUCCESSFUL SALES…
…I’m often asked what’s the secret to the marketing and promotion WURK that goes into being a modern scribe… okay, I’ll spill the beans… ssshhhh… there is NO secret... but for what it’s worth, here are a few pointers that have helped this ol’ Scots Jurassic along the way…
- DON’T SPAM...
- Communicate regularly with the WURLD at large… that’s where yer readers and supporters abide…
- Select a few channels to touch base with yer readers (and only a few, coz yeez only have one brain and one pair of hands with limited hours in the day)… for me they include Twitter, Facebook, LinkedIn, Google+, Pinterest and Pocket…
- Link these to a REGULAR blog… choose the frequency of writing yer blog that yer time permits sensibly (what, me, sensibly!??… heaven forfend!)
- DON’T SPAM…
- Host Guest Posts and provide Guest Posts on other outlets, writers or not…
- Help other authors… people were so generous to me when I started out, without which help I doubt if I would have seen a fraction of the success…
- By all means show yer books in posts and reader groups, but be sure to reciprocate by hosting others…
- If yeez use Auntie Amazon, indulge the free promo mechanisms… the books downloaded that way cost yeez NUTHIN in real terms, but generally become catalysts for cash sales, especially if there’s a back list available of yer tomes…
- DON’T SPAM…
…and it’s perfectly in order to present yer books as part of yer blogs, but remember to attach buying links for good folks who may be interested, to allow them easy access to yer titles, thus:
THE VIOLIN MANS LEGACY
myBook.to/theviolinmanslegacy
VENGEANCE WEARS BLACK
myBook.to/vengeancewearsblack
SAVAGE PAYBACK
myBook.to/savagepayback
KILLER CITY
myBook.to/calderkillercity
DEADLY IMPASSE
ALL MY BLOG POSTS ARE FREE TO SHARE OR RE-BLOG SHOULD YOU SO WISH—BE MY GUEST!
Reblogged this on Chris The Story Reading Ape's Blog and commented:
And DON’T SCAM…
LikeLiked by 1 person
..cheeeeeeeers, that man 🙂
LikeLiked by 1 person
Welcome Seumas 😃
LikeLiked by 1 person
For an old Scottish Jurassic you spout a lot of common sense. Your posts are always interesting but more than that, they are inspiring. Good Luck my old dinosaur… may your sales continue to grow.
LikeLiked by 2 people
..mwaaaah, m’Lady, Maureen 🙂
LikeLike
Reblogged this on Have We Had Help? and commented:
More from Seumus 😉
LikeLiked by 1 person
…cheers, that man, Jack 🙂
LikeLiked by 1 person
…welcome that man Seumas. 😉
LikeLike
Always the right advice and a great book. Thanks, Seumas!
LikeLiked by 1 person
…cheeers, m’Lady, Olga:)
LikeLike
Reblogged this on Words To Captivate ~ by John Fioravanti and commented:
Seumas Gallacher via Chris The Story Reading Blog shares some simple marketing tactics that he uses quite successfully. Please, read on!
LikeLiked by 1 person
…thanks for the reblog, that man 🙂
LikeLiked by 1 person
You’re welcome, good sir!
LikeLiked by 1 person
This newly published author thanks you for the advice!!
LikeLiked by 1 person
…mwaaaaah, m’Lady, Sarah… enjoy the journey, always 🙂
LikeLike
Reblogged this on When Angels Fly.
LikeLiked by 1 person
…many thanks for the reblog, m’Lady, Mary 🙂
LikeLiked by 1 person
Welcome!
LikeLiked by 1 person
Wonderful advice, Seumas:))
LikeLiked by 1 person
…cheers, m’Lady, Sarah 🙂
LikeLiked by 1 person
Reblogged this on New Romantics Press and commented:
Sensible advice to the wannabe indie author from Seamus Gallagher.
LikeLiked by 1 person
Great advice as always, Seumas – and don’t even get me started on new followers on Twitter who straightaway send a DM asking you to buy their book(s). Unfollowed forthwith. Or the writers who suck it up like a Dyson but never retweet/share/comment on anything YOU put out. Grrrr. Happy Easter.
LikeLiked by 1 person
…with you all the way, m’Lady, Lizzie 🙂
LikeLiked by 1 person
Reblogged this on Musings on Life & Experience and commented:
Great advice from Seumas,
LikeLiked by 1 person
…many thanks, m’Lady, Suzanne 🙂
LikeLiked by 1 person
Quite right M’Lord. Spam and Scam don’t belong with computer chips. 😀 x
LikeLiked by 1 person
🙂 🙂 🙂
LikeLike
Thanks, Seumas. Always good advice from you.
LikeLiked by 1 person
…cheeeeeeeers, that man, Tony 🙂
LikeLike
Pingback: Sunday Post – 16th April 2017 | Brainfluff
Reblogged this on Kate McClelland and commented:
Al good advice
LikeLiked by 1 person
…thank you, m’Lady, Kate 🙂 mwaaah 🙂
LikeLiked by 1 person
:0)
LikeLiked by 1 person
Fantastic advice, Seumas. Thanks for sharing.
LikeLiked by 1 person
…cheeers, m’Lady, Mary… mwaaaah 🙂
LikeLiked by 1 person
Reblogged this on Writer's Treasure Chest and commented:
Seumas Gallacher has published a guide to successful author self promotion. It can be bought on Amazon. Thank you very much Seumas – and yeas… I got it.
LikeLiked by 1 person
…thanks gazillions for the shout out, m’Lady, Aurora 🙂 mwaaaaah 🙂
LikeLiked by 1 person
It’s been my pleasure, Seumas! I’m looking forward to read your advices. 🙂
LikeLike
All good advice!
LikeLiked by 1 person
…cheeeers, Robbie ! )
LikeLike
Can you translate SCAM for me/ sorry, but I only lived in Scotland for a copuple of years. 😦
LikeLiked by 1 person
…lol! … my bad! should be ‘SPAM’ … I’ve corrected the narrative …you are the only one who mentioned it out of hundreds of views !
tee hee 🙂
LikeLiked by 1 person
Everyone else was probably too polite 🙂
LikeLiked by 1 person